Oliver Crick
Oliver Crick
GB Category Development Director
CCEP

Oliver Crick is the Category Development Director for Coca-Cola Europacific Partners (CCEP) in Great Britain. This role leads the creation of the CCEP ‘Taste Tomorrow’ Category Vision which identifies growth opportunities for Soft Drinks, looks at how to respond to upcoming challenges facing the industry such as HFSS and supports partnerships with customers ensuring the shopper remains at the centre of decisions around range, space and execution to drive sustainable category growth. Oliver has worked for CCEP for 18 years and has held roles across Supply Chain, Digital, Commercial and more recently Field Sales.