Jaime Silvester
Jaime Silvester
Head of Retail

Jaime joined IRI in 2017 leading the high growth area of Retail Collaboration and Loyalty Solutions before broadening her responsibilities to Head of Retail UK and joining the Executive Board in 2019.

Under her leadership, the IRI Retail business is at the forefront of innovation and committed to uncover and illuminate growth opportunities for FMCG retail partners. Jaime leads her team to turn insights into action utilising a broad suite of solutions from market tracking to customer insights, on-shelf availability and media personalisation.

Jaime has over 20 years’ experience within FMCG and has a clear understanding of what it takes for retailers to grow their businesses through a customer focused lens and how to develop strong collaborative partnerships with their suppliers in a challenging and changing environment.