Ben Morrison is the Retailer Services Director at NielsenIQ. He is responsible for working with the UK and Ireland’s FMCG retailers to create powerful insights from the broadest market reads available via EPOS and consumer panels.
Ben began his career with NielsenIQ in 2010, working together with the top manufacturers across the grocery sector to boost their performance tracking, brand planning and consumer trends.
Prior to joining NielsenIQ, he held several sales promotions and marketing roles, before moving into analysis and sales planning for field marketing teams across different sectors. His passion to understand the broadest insights possible drew him to NielsenIQ.
Ben is based in Oxford, England. He is a passionate believer in the food industry’s ability to play a positive and active part in improving the health of the nation, and regularly serves as a keynote speaker on topics of health and wellness, as well as retailer and consumer trends.